10 Plant-Based Ingredients and Why We Opt For Them
In light of the covid-19 outbreak, we have been reminded of our appreciation for nature and how it’s time to stop taking it for granted. Considering that the coronavirus could have come from an animal, we’re doing our best to make sure that our choices as a brand do not contribute to further damage to or from the animal world. Our mission has always been rooted in finding the most sustainable way to provide products that nourish the skin while also doing the job of makeup, and so we thought we’d share some of our favourite plant-based ingredients and why we use them!
Produced from the seed of the jojoba plant, jojoba (pronounced ho-ho-bah) has a host of benefits. It is deeply moisturizing and nourishing, has anti-inflammatory properties that control acne, is antibacterial and helps reduce fine lines. It is also known to decrease effects caused by eczema and rosacea because of its extremely soothing properties.
Shea butter is essentially fat that’s extracted from the nuts of the shea tree. Its high concentration of vitamins and fatty acids — combined with its easy-to-spread consistency — make it a great product for smoothing, soothing, and conditioning your skin. It’s also safe for different skin types, making it the perfect ingredient for our range of foundations.
Cocoa Butter, known for sounding more like a baking ingredient than a skincare one, helps brighten the skin from within. It is deeply hydrating, which is why it is often used as a moisturizer, and also acts as a sun protectant because of phytochemicals present in it. What more could we ask for in one ingredient?!
Free radicals can affect the production of collagen and elastin, which are both essential for youthful skin to thrive. Resveratrol is a particularly potent antioxidant that neutralizes free radical damage and allows the collagen to keep on pumping. It has become a world-famous anti-ageing ingredient, pioneered by Caudalie around 20 years ago. The way it banishes wrinkles and enhances firmness is similar to the regenerating process that allows grape vines to live for a century!
Another delicious-sounding ingredient, mango butter helps balance moisture and conditions the skin without feeling greasy. Its emollient properties are long-lasting, and make your skin feel nourished, supple and firm. It also boosts your skin’s elasticity – which is always a plus!
The mention of the word “oil” automatically may make you think of something heavy and thick, but that’s not the case with almond oil. Its lightweight feel is what made us choose it in the first place, along with its high concentration of Vitamin E. It absorbs into the skin easily and provides deep, long-lasting nourishment. It’s especially soothing for the lips, which is why this is a hero ingredient in our range of lipsticks!
7. Argan Oil
Contrary to popular belief, using oils can actually help heal oily, broken out skin. More often than not, breakouts are caused by dry skin with a damaged barrier rather than naturally oily skin. This damaged skin is usually left further inflamed by a regimen of harsh acne products, and as a result, the barrier produces more oil in an effort to compensate. This can clog pores and cause more breakouts to flare up. In such cases, argan oil can come in and break this cycle by restoring balance in the sebum levels – like a reset button for the skin! It also has a zero rating (which is a good thing in this case) on the comedogenicity scale which means it won’t block your pores, unlike coconut oil and olive oil, which might.
Rosehip oil, like you may have guessed, comes from the rose plant. Specifically, it’s pressed from the fruit and seeds of the plant. It is loaded with vitamins and fatty-acids that do wonders for the skin. It also contains phenols that are antiviral, antibacterial and antifungal in nature. At Ruby’s, we use rosehip oil as a natural fragrance so that we don’t have to resort to using synthetic, chemical-based fragrances. Its subtle yet fresh scent is what makes so many of our products easily recognisable!
9. Kokum Butter
Kokum butter is another emollient that possesses natural healing properties. It promotes the natural regeneration of cells, and prevents drying of the skin. It is non-comedogenic in nature with rich antioxidant levels and high oxidative stability. Antioxidants protect the skin by reducing and counteracting free radical production, which is responsible for damaging skin cells.
10. Pongamia Pinnata Seed Extract (Karanja oil)
Karanja oil is derived from the karanja tree which is native to India, and has been used for its healing properties for generations. It is often used to treat eczema, psoriasis and skin ulcers. We use it in our products as a natural preservative, and because it does wonders as a skin conditioner.
And there you have it! These are our top ten plant-based ingredients, but you can read more about the rest of them here on our website. If you’re ever confused about what something means or if it would be safe for you to use, feel free to write to us and we’ll try to help as much as we can!