Why The Coronavirus Is A Wake Up Call From The Animal World
If there’s one good thing that has come out of the terrifying Coronavirus pandemic, it’s that our planet has finally been given pause. After centuries of exploitation, damage and the draining of resources, the natural world has finally been given a chance to inhabit the planet as if humans weren’t there to loom over it. For the first time in decades, dolphins have been seen frolicking in the waters right off the coast of Mumbai, mountain goats are walking around freely in Welsh towns, and deer have been spotted around a city called Nara in Japan. As humans stay home, the animals are finally getting a chance to reclaim the planet that was also theirs to begin with. And that’s only one of the reasons we must reevaluate our relationship with animals in light of the Coronavirus outbreak.
The second reason is the source of the disease itself. As Jane Goodall puts it, “Of the many new diseases that have emerged since 1960, scientists estimate that more than half were caused by transmission from other species to humans. You’d think by now we would have learned how easily it could happen again.” With wildlife trafficking at its most rampant, it’s time we used our involuntary hiatus to introspect on whether this is the world we want to re-enter once this is all over. Do we want to go back to business as usual, where animals are taken from their homes, tortured and killed for human benefit? Or can we easily do without the need to eat exotic animals, wear fur and use animal-derived beauty products? Our hope is that collectively, we can come back from this with a hard no to the former and an easy yes to the latter.
We are currently the most advanced we have ever been in terms of technology. If we have the means to try and inhabit Mars, we definitely have the means to find plant or synthetic-based alternatives to products that currently come from animals. And yet, our demand for animal-based food and products is so high that the large industries that produce them feel no need to look for alternatives. But that is what we can change, even on an individual level, by choosing to be more conscious of our buying decisions in the post-quarantine era.
Take a look at the products you use everyday, especially cosmetic products. The cosmetic industry contributes to the killing of 100,000 – 200,000 animals every year for testing purposes alone. A simple search for a “Cruelty Free” or “Not Tested On Animals” sticker on your bottle of shampoo or face wash is enough to ensure that no rabbits, Guinea pigs, hamsters and mice had to suffer for it to reach you. As a part of the cosmetic industry ourselves, we do our part by making sure that each ingredient is ethically sourced and a hundred percent cruelty free and vegetarian.
The ingredients on our everyday products often tell a story of their own. Some of the most common beauty ingredients like guanine and retinol are often derived from animals like bats and fish, even though they can easily be replaced with plant-based alternatives. The dyes used in a lot of common makeup products often come from crushed beetles (yes, really) but they can easily be swapped out with vegetable dye, as we have done for a number of products in our range. All it takes is a swift google search of the ingredients in your favourite lipstick to allow you to be fully aware of what you’re putting on your face.
We hope that by offering a range of products that do no harm to the animals that are finally gaining the courage to come out around us, we are doing our bit in helping the world move towards a more sustainable future. And we hope, moreso, that you will all join us by making small everyday lifestyle swaps to show the natural world that we do, and can, care for it the way it deserves.