“I have been looking for an ethical beauty brand which uses organic ingredients and is insanely addictive. My search ends at Ruby’s Organics. I believe in the brand’s philosophy and love to wear it every day!”

“I have been wearing the lipstick “sweet pea” literally every day since I got it, sometimes layered with gloss and most times as a stand-alone shade. The consistency and pigment are amazing! I love that I can get a stain or build it to a statement lip. Can’t wait to get my hands on more shades and try more products. Also, being organic is a HUGE plus. ”

“I love it guys!:) it’s a beautiful color, and it doesn’t feel ‘heavy’ on the lips. I forget I have Lipstick on after a while. With usual lipsticks, I can’t wait to get them off.”

“I’m so happy there is finally an Indian brand of make-up that not only works great but cares for your skin and does not harm animals in the process. The lip colors are all gorgeous modern classics and highly pigmented to boot. I keep the tinted lip balm and cream bronzer in my bag for an easy day-to-day glow.”

“I love anything organic! Been waiting on organic makeup. Love Ruby’s Organics products, I think they’re gonna be part of my daily routine.”